Website Redesign · Frisco-Collin County
Frisco Website Redesign that rebuilds for Collin County leads, not just looks
Frisco Website Redesign Company
An outdated site bleeds jobs quietly every week: slow, clumsy on a phone, easy for a Frisco family to scroll right past. We redesign contractor sites to convert more and load faster, and we migrate so carefully that you hold onto every bit of ranking you have already earned.
- Built for the trades
- Hail-season ready
- No lock-in contracts
I'll be straight with you: I started OnwardCraft because I kept watching good contractors hand Angi and HomeAdvisor a few grand a month for leads that three of their competitors bought too. You can't build a business on rented leads. So that's the whole point of what we do here — get you ranking and converting for the work you actually want, in the neighborhoods you actually serve, and let those leads belong to you. No 12-month handcuffs. If it's not working, you fire us.
A Frisco Website Redesign usually falls into one of two traps: the site looks sharper but converts exactly the same, or it launches and the rankings drop off a cliff overnight. We do neither. We rebuild Frisco contractor sites for speed and conversions, build them to take a hail-season traffic rush, and run an SEO-safe migration with the 301 redirects that protect the traffic you have spent years building, so you redesign your Frisco website without losing rankings.
How do I redesign my website without losing SEO and traffic?
You protect SEO during a redesign by keeping your URL structure (or mapping 301 redirects for every changed page), preserving your existing content and metadata, migrating your schema, and testing everything on staging before launch. Done right, a redesign holds your rankings and improves them, because the new site is faster, mobile-first, and better structured than the old one.
The Frisco-Collin County market
What ranking in Frisco actually demands
Few cities in America have grown the way Frisco has. It went from a quiet stop north of Plano to a master-planned city of more than 200,000 in a single generation, and the building has not stopped. That creates a peculiar market for a contractor. Half your future customers moved in last year and have no idea who to call; the other half bought new construction five to ten years ago and are now hitting their first roof, HVAC, and foundation repairs. Money is part of the story too. The Dallas Cowboys run their world headquarters out of The Star, the PGA of America planted its campus here, FC Dallas plays at Toyota Stadium, and a steady run of corporate relocations has filled Collin County with high-earning families who vet a contractor the way they vet a school district. They read every review and compare three quotes before anyone answers the phone. Two patterns decide who wins. Almost every search starts on a phone with "near me" attached, and the homeowner taps one of the first names that appears. And this is the spine of Texas hail alley, where one April supercell can drop billions in roof damage on Frisco and Prosper overnight. Whoever is already ranked when that storm clears books the season.
In a city this new, the contractor a Frisco family has never heard of is the one Google shows first. That name books the work.
- Asian · 25%
- Other · 75%
The real problem
Signs your Frisco site is overdue for a redesign
A dated look quietly drains your trust
On a high-ticket job, affluent Frisco homeowners size you up by your site in seconds. An old, cluttered design quietly ships them to a competitor who simply looks more established, even when your work is clearly the better choice. In a city full of new-construction owners spending real money, that first impression decides who gets the call.
Slow and awkward on a phone
If your site is clunky or sluggish on mobile, you are losing most of your Frisco visitors before they ever reach your offer. A redesign built mobile-first wins those visitors back and turns them into leads.
It stalls right when demand peaks
Traffic that never becomes a call is wasted money, and an old site that slows to a crawl under a hail-season surge loses leads at the moment they are worth the most. We rebuild for conversions and for the days your phone should be ringing nonstop.
What we do
What's in an OnwardCraft redesign
Redesign audit
We pinpoint exactly what is costing you leads and rankings today, so the redesign fixes the real problems instead of just shuffling the colors around.
SEO-safe migration
Redirects, metadata, and schema handled properly so you keep every bit of the rankings and traffic you have already earned in Frisco.
Conversion redesign
Plain offers, call buttons placed where a Frisco homeowner reaches for them, and lead forms people actually finish. We redesign for booked jobs, not a better-looking screenshot.
Speed overhaul
We rebuild the site to load fast and clear Core Web Vitals, which protects both your conversions and your hard-won Collin County rankings at once.
Mobile-first rebuild
Rebuilt around the phone first, because that is where almost every Frisco homeowner finds a contractor and taps to call.
Brand refresh
A current, credible look that reads as established to an affluent Frisco buyer and matches the price of the jobs you are chasing.
Hail-surge ready rebuild
Rebuilt to stay quick and keep the call button working when a Collin County storm sends traffic vertical in an afternoon, so the new site lands your biggest jobs of the year rather than stalling on them.
AI-search ready
Structured so AI Overviews and ChatGPT can read and recommend you as more Frisco search shifts toward AI.
How we work
How we redesign: a careful rebuild
- 1
Audit and plan
We pin down what is costing you Frisco leads and rankings today, then plan a redesign that repairs it without breaking the pages already pulling work in for you.
- 2
Design
A current, phone-first, conversion-minded design aimed at a research-heavy Frisco homeowner. You review it and shape it before we build anything.
- 3
Rebuild and migrate
We rebuild quick and line up every 301 redirect and SEO detail so the migration is clean and your Collin County rankings carry over intact.
- 4
Launch with SEO care
We launch with redirects in place and watch closely so your rankings hold and climb instead of slipping.
- 5
Optimize
Once it is live we tune the site on what is actually turning Frisco visitors into calls, and keep it fast and updated through every storm season.
The honest math
No logo wall yet, so here is the honest math
A lot of agencies lead with a grid of client logos. We are a new, founder-run shop, and we are not going to invent a track record we have not earned. What we can put in front of you is the reasoning, taken directly from Google's and the industry's own data on how people hunt for a local contractor.
Here is a rough sketch, marked plainly as a projection and not a result we are claiming: say a Frisco contractor pulls around 1,500 local "near me" impressions in a month. Climbing from page-two invisibility into the top three is the gap between a handful of stray calls and a calendar you have to turn work away from, and a hailstorm widens that gap fast. In your free audit we run the real figures for your shop: your live rankings, your true search volume, and a level 90-to-180-day plan to the top of the map.
Figures above are published benchmarks (Google / BrightLocal) and an illustrative projection. They are not past results claimed by OnwardCraft.
Transparent pricing
Transparent Frisco redesign pricing
One-time project. 50% to start, 50% at launch. You own everything. No lock-in.
Redesign Starter
A focused redesign for a small contractor site.
- Up to 5 pages rebuilt
- Mobile-first redesign
- SEO-safe migration
- Conversion improvements
- You own the site
Redesign Growth
A full redesign for an established contractor site.
- Up to 12 pages
- Custom design + copy refresh
- Speed overhaul
- Service + neighborhood pages
- Hail-surge ready
Full Rebuild
A complete rebuild for multi-service or multi-location sites.
- Full custom rebuild
- Advanced SEO migration
- Integrations & booking
- High-traffic performance
- AI-search optimization
Why us
Why Frisco businesses pick OnwardCraft
Trades are the only thing we touch
Roofing, HVAC, plumbing, solar, electrical, restoration, and general contractors. We know how a hail claim moves, what a heat-wave HVAC backlog feels like, and how a new-construction warranty repair gets searched, so what we build matches how Frisco homeowners actually look for help.
We pull you off the rented-lead treadmill
What we are after is a pipeline with your name on it. Not one more recurring charge to a lead broker for a Phillips Creek Ranch homeowner that three other crews are dialing at the same second.
We genuinely know Frisco
Collin County hail claims, a city that has roughly doubled in a decade, an affluent transplant base that compares everything, and street-level targeting from Starwood to Newman Village. A national shop cannot fake that by find-replacing a city name in a template.
Plain pricing, no riddles
The prices sit on the page, the reporting points at real leads, and you go month-to-month once the first 90 days are up. If the invoice is not paying for itself, you cut us. The risk stays on our side of the table.
Frisco Website Redesign FAQ
Questions Frisco owners ask us
How much does a website redesign cost in Frisco?
Most Frisco redesigns with us run $2,500 to $9,000 as a one-time project, set by the size of the site and any integrations. The price is fixed up front, there is no surprise bill at launch, and the rebuilt site is yours to keep.
Will I lose my Google rankings if I redesign?
Not when the migration is handled with care, and that is how we run every Frisco rebuild. We map a 301 redirect for every URL that changes, keep your content and metadata, carry the schema over, and test on staging before launch. Handled this way, a redesign holds your Collin County rankings and usually nudges them up.
How long does a redesign take?
A focused Frisco redesign runs about 3 to 5 weeks. A larger rebuild runs 5 to 9. We give you a firm timeline before we start and keep you posted at every stage so it is wrapped well ahead of spring hail season.
How do I know I need a redesign?
If your site is slow on phones, looks dated, is a pain to update, is not bringing in leads, or stalls when hail-season traffic surges, it is costing you work. The free audit tells you plainly whether a redesign is worth it for your Frisco business.
Do you migrate my existing content?
Yes. We move your existing content across, sharpen the parts that are weak, hold onto the pages already ranking in Frisco search, and run the technical migration ourselves so nothing important gets dropped along the way.
Will the new site handle hail-season traffic?
Yes, and in Frisco that is a real consideration. After a big Collin County storm, contractor sites take a surge of urgent traffic, and the slow ones lose leads. We rebuild for speed and keep the call to action obvious so the site converts when demand peaks.
Will the new site be mobile-friendly and fast?
Yes. We rebuild phone-first, since that is how nearly every Frisco homeowner reaches a contractor, and we tune for quick load and Core Web Vitals, which raises conversions and rankings together.
Do I own the redesigned site?
Completely. The site, the domain, and the content stay with your Frisco business, and there is no platform you get locked onto.
Am I locked into a contract?
No. The Frisco redesign is a one-time project at a fixed price. Any maintenance or SEO you add afterward runs month-to-month, so you can stop whenever it stops earning its keep.
What's in the free redesign audit?
A straight read on what your current site is costing you in Frisco leads and lost rankings, the things the Frisco Website Redesign needs to fix, and a fixed-price quote that comes with a timeline and an SEO-safe migration plan that keeps every ranking you have earned.
Who we serve
The trades we build for in Frisco
We do not work with restaurants, startups, or law firms. Every site, campaign, and lead system is tuned to how home-service contractors actually win work in Frisco.
Roofing
Insurance-claim homeowners and storm work, captured the moment they search.
HVAC
Win the July and January emergency calls, then stay booked in spring and fall.
Plumbing
Own the 2am burst-pipe search with map-pack rankings and a site that converts.
Solar
Lower lead costs with education-led content that closes the long solar sale.
Electrical
Panel upgrades to EV chargers, framed to win safety-sensitive work.
Restoration
Capture urgent water and fire searches and the insurance referrals behind them.
Areas we serve
Website Redesign across Frisco-Collin County
More Frisco services