Website Redesign · New Orleans, LA
New Orleans Website Redesign that keeps every storm-season ranking you have earned
New Orleans Website Redesign Company
An outdated site costs you jobs every week — slow, hard to use on a phone, invisible to homeowners searching after a storm. We redesign New Orleans contractor sites to convert more and load faster, and we migrate carefully so you keep every bit of ranking you've earned.
- Built for the trades
- Neighborhood-by-neighborhood targeting
- No lock-in contracts
I'll be straight with you: I started OnwardCraft because I kept watching good contractors hand Angi and HomeAdvisor a few grand a month for leads that two or three of their competitors bought too. In a storm-driven market like New Orleans, that's even worse — when Ida hit, the contractors with real Google rankings owned that work. The ones paying for shared leads fought over scraps. So the whole point of what we do here is to get you ranking and converting for the work you actually want, in the neighborhoods you actually serve, and let those leads belong to you. No 12-month handcuffs. If it's not working, you fire us.
A New Orleans Website Redesign usually goes one of two bad ways: the site looks better but converts the same, or it launches and the rankings vanish overnight. We do neither. We redesign New Orleans contractor sites for speed and conversions, build them to speak to a storm-driven, historically-rich market, and migrate with the redirects and SEO care that protect the traffic you already have — so when the next hurricane season starts, you're stronger than before.
How do I redesign my website without losing SEO and traffic?
You protect SEO during a redesign by keeping your URL structure (or mapping 301 redirects for every changed page), preserving your existing content and metadata, migrating your schema, and testing everything on staging before launch. Done right, a redesign keeps your rankings and improves them, because the new site is faster, mobile-first, and better structured than the old one — which matters especially in New Orleans, where storm-season search demand can spike overnight.
The New Orleans market
Why ranking in New Orleans is unlike any other market in America
New Orleans sits below sea level in the wettest, most hurricane-exposed major metro in the country. After Katrina in 2005, Ida in 2021, and a long list of storms in between, roofing, restoration, flood remediation, and foundation work aren't seasonal niches here — they're year-round industries that spike violently every time a storm tracks toward the Gulf. The contractors who are already ranking when the storm hits capture virtually all of the emergency work. The ones who aren't visible get nothing. Beyond storms, the Gulf humidity is relentless: HVAC systems run harder here than anywhere else in the country, mold is a permanent threat to every structure, and building materials degrade faster than the national average. Pair that with a housing stock full of historic shotgun houses, raised Creole cottages, and grand Garden District mansions — all requiring specialty renovation expertise — and you have a market where generic national contractors can't compete and local specialists who rank win an outsized share. The metro is roughly 61% Black and African American, with a growing Hispanic community at about 17%, and deeply rooted Creole and French-influenced culture that shapes how homeowners search, who they trust, and what they value.
In New Orleans, the next storm is never far away — and the contractors already ranking when it hits capture all the work.
- Black/AA · 61%
- Other · 39%
The real problem
Signs your New Orleans site is overdue for a redesign
It looks dated and costs you trust
For a high-ticket roofing job or a major storm restoration project, New Orleans homeowners judge you by your site in seconds. An old, cluttered design quietly sends them to a competitor who looks more established — even when your work is better and you've been in the neighborhood for years.
It's slow and hard to use on a phone
If your site is clunky or slow on mobile, you're losing the majority of your New Orleans visitors before they ever see your offer — and after a storm, when they're searching from a damaged home or a hotel, they won't wait. A redesign built mobile-first wins them back.
It doesn't speak to storm-ready, restoration-focused homeowners
Traffic that doesn't turn into calls is wasted — and a generic old site gives a visitor no reason to pick you after a storm when a dozen other contractors are reaching out. We rebuild for conversions and for the neighborhoods you actually serve, so the right buyers choose you.
What we do
What's in an OnwardCraft redesign
Redesign audit
We pinpoint exactly what's costing you leads and rankings today, so the redesign fixes real problems instead of just changing colors.
SEO-safe migration
Redirects, metadata, and schema handled properly so you keep the rankings and traffic you've already earned.
Conversion redesign
Clear offers, better call-to-action placement, and lead forms that actually get used. We design for booked jobs, not just looks.
Speed overhaul
We rebuild for fast load and passing Core Web Vitals — better for both conversions and rankings.
Mobile-first rebuild
Redesigned around the phone, where almost all your New Orleans traffic lives — and where storm-stressed homeowners search.
Brand refresh
A modern, trustworthy look that matches the quality of your work and the scale of your jobs.
Neighborhood-targeted rebuild
Rebuilt around the neighborhoods and communities you serve — Garden District, Lakeview, Metairie, Chalmette and beyond — so the new site stands out instead of reading like every other contractor's.
AI-search ready
Structured so AI Overviews and ChatGPT can read and recommend you as search shifts toward AI.
How we work
How we redesign: a careful rebuild
- 1
Audit and plan
We analyze what's losing you leads and rankings, then map a redesign that fixes it without breaking what already works — with storm-season timing factored into the launch plan.
- 2
Design
A modern, mobile-first, conversion-focused design you review and shape before we build.
- 3
Rebuild and migrate
We rebuild fast and prepare every redirect and SEO detail for a clean migration.
- 4
Launch with SEO care
We launch with redirects in place and monitor closely so rankings hold and improve, not drop — ideally completing well before hurricane season ramps up.
- 5
Optimize
Post-launch tuning based on what's converting, plus ongoing speed and updates.
The honest math
We're new, so here's the honest math instead of a logo wall
Plenty of agencies will show you a grid of client logos. We're a young, founder-led shop, so we won't pretend to a track record we don't have yet. What we can show you is why this works — straight from Google's and the industry's own research on how people search locally.
Here's a rough picture, clearly labelled as a projection and not a result we're claiming: say a New Orleans contractor gets around 1,500 local "near me" impressions a month across a handful of neighborhoods. Moving from page-two invisibility into the top three is the difference between a trickle of calls and a fully booked calendar — and in a storm-driven market where everyone searches at once after a hurricane, that gap is brutal. In your free audit, we model the real numbers for your business — your rankings, your search volume, and an honest 90-to-180-day path.
Figures above are published benchmarks (Google / BrightLocal) and an illustrative projection. They are not past results claimed by OnwardCraft.
Transparent pricing
Transparent New Orleans redesign pricing
One-time project. 50% to start, 50% at launch. You own everything. No lock-in.
Redesign Starter
A focused redesign for a small contractor site.
- Up to 5 pages rebuilt
- Mobile-first redesign
- SEO-safe migration
- Conversion improvements
- You own the site
Redesign Growth
A full redesign for an established contractor site.
- Up to 12 pages
- Custom design + copy refresh
- Speed overhaul
- Service + neighborhood pages
- Neighborhood-targeted rebuild
Full Rebuild
A complete rebuild for multi-service or multi-location sites.
- Full custom rebuild
- Advanced SEO migration
- Integrations & booking
- High-traffic performance
- AI-search optimization
Why us
Why New Orleans businesses pick OnwardCraft
We understand storm-cycle demand
Roofing, restoration, HVAC, waterproofing, foundation, mold remediation. We understand how New Orleans demand works — the pre-storm scramble, the post-storm surge, and the relentless year-round humidity jobs — and we build your SEO around it so you're ranking before the season, not chasing it after.
We get you off rented leads
The whole goal is a pipeline you own. Not another monthly invoice to a lead broker for homeowners two other contractors already called back.
We actually know New Orleans
Neighborhood-by-neighborhood targeting from the Garden District to Gentilly to Slidell, built around the historic housing stock, the culture, and the community that national shops can't replicate by swapping a city name into a template.
No contracts, no mystery
Published prices, reporting tied to leads, month-to-month after 90 days. If we're not earning it, you leave. That keeps the pressure where it belongs: on us.
New Orleans Website Redesign FAQ
Questions New Orleans owners ask us
How much does a website redesign cost in New Orleans?
Most redesigns with us run $2,500 to $9,000 as a one-time project, depending on size and integrations. Fixed price, no surprises, and you own the result.
Will I lose my Google rankings if I redesign?
Not if it's done carefully, and that's exactly how we work. We map 301 redirects for every changed URL, preserve content and metadata, migrate your schema, and test on staging first. Done right, a redesign holds your rankings and usually improves them — which matters enormously heading into hurricane season.
How long does a redesign take?
A focused redesign takes about 3 to 5 weeks; a larger rebuild takes 5 to 9. You get a firm timeline up front and updates at each stage. We recommend starting early enough to launch well before June so your new site is seasoned and ranking when storm season hits.
How do I know I need a redesign?
If your site is slow on phones, looks dated, isn't bringing in leads, or doesn't speak to the storm-restoration and historic-home work that defines New Orleans, it's costing you work. The free audit tells you plainly whether a redesign is worth it.
Do you migrate my existing content?
Yes. We carry over and improve your existing content, preserve what's ranking, and handle the technical migration so nothing important gets lost.
Will the redesign help me compete when storm demand spikes?
Yes, and that's a core goal in New Orleans. When a storm hits and homeowners are searching frantically on their phones, your site needs to load instantly, inspire trust immediately, and make the next step obvious. We rebuild around that moment — because in this market it's the most important moment of the year.
Will the new site be mobile-friendly and fast?
Yes. We rebuild mobile-first and tune for fast load and Core Web Vitals, which lifts both conversions and rankings.
Do I own the redesigned site?
Completely — the site, the domain, and the content. No platform lock-in.
Am I locked into a contract?
No. The redesign is a one-time project. Any ongoing maintenance or SEO is month-to-month.
What's in the free redesign audit?
A clear read on what your current site is costing you in leads and rankings, what the redesign should fix, and a fixed-price quote with a timeline and a safe migration plan — including how to time a New Orleans Website Redesign for maximum impact before hurricane season.
Who we serve
The trades we build for in New Orleans
We do not work with restaurants, startups, or law firms. Every site, campaign, and lead system is tuned to how home-service contractors actually win work in New Orleans.
Roofing
Insurance-claim homeowners and storm work, captured the moment they search.
HVAC
Win the July and January emergency calls, then stay booked in spring and fall.
Plumbing
Own the 2am burst-pipe search with map-pack rankings and a site that converts.
Solar
Lower lead costs with education-led content that closes the long solar sale.
Electrical
Panel upgrades to EV chargers, framed to win safety-sensitive work.
Restoration
Capture urgent water and fire searches and the insurance referrals behind them.
Areas we serve
Website Redesign across New Orleans
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